| Title: |
The FTC Red Flag Rules and their Role in Audiology Practices
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| Presenter: |
Kim Cavitt, Au.D.
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| Date: |
July 31, 2009
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| Description: |
This one hour webinar will focus on the Federal Trade Commission (FTC) Red Flag Rules, their purpose, a description of what constitutes a Red Flag, what you need to do to comply, and how it relates with HIPAA.
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| Title: |
Marketing and Hearing Aids: Capturing Patients BEFORE they Buy Online! |
| Presenter: |
Kevin St. Clergy, M.S.
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| Date: |
June 30th, 2009
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| Description: |
Audiology and hearing aid patients are confused. Why? Because we, as an industry, sit idly by and do nothing as online retailers gain more market share. Don’t let them steal your patients . Are you tired of websites that sell hearing aids online? Do you find it difficult to overcome price objections from patients who have researched hearing aids online? Have you noticed that direct mail and newspaper advertising costs have skyrocketed with little or no results? If you answered yes to any of these questions, then you do NOT want to miss this presentation. Participants of this course will discover how to beat the online retailers at their own game and grow their practice!
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